In May one of our clients, Studio 180 Dance, held its annual performances. Each year we provide graphics for their recitals, but this year’s show, ‘Kaleidoscope’ was an especially exciting narrative-driven, multimedia event. Featuring modern, ballet, jazz, tap, hip hop, lyrical, and aerial dance forms, the storyline showcased professional and student dancers.Here at Galley, our design started when we were given the following plot:
‘Kaleidoscope’ is the story of protagonist, Odette’s, journey as a young girl struggling to find her place in the world. During Odette’s travels from water, to land, to air, and back, she faces adversity and meets friends. And although she begins her journey without direction or answers, each encounter teaches her more about herself. In the end, Odette realizes courage and happiness–all she needed–were inside of her all along. From the sound effects of the storms to the spectacular dances in the air on trapeze, lyra and silks, dancers and audiences will be transported, for a short time, through a kaleidoscope’s lens.
The resulting creative was featured in the poster, the show program cover, the tickets and the slide show projected during the performances. View the event poster below or click here to view the program.
Click to view larger
